
Function: Partner INNOPAY
Maarten is a senior consultant with over 12 years of experience in driving strategy engagements. He is a functional expert in value architecting & targeting, operating model design, business model blueprinting, transformation planning & execution, pricing & profit optimization, new tech and entrepreneurship. He has applied his skills in numerous projects and by being a thought leader in different environments of the Financial Services industry: insurance, retail banking, asset management, pension funds and payments.
Within INNOPAY Maarten is Partner and Sector Lead Insurance.
Contact
E-mail address: maarten.bakker@innopay.com
Phone number: +316 10 98 14 31
Publications

Blog |
18-01-2021
Insurers have noticed how digital ecosystems enhance value creation in other industries. Executives across the globe are now looking for ways to capit...
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Blog |
08-10-2020
In today’s data economy in which everything has become a transaction, future relevance for banks is no longer based on payments alone. To help senior ...
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Blog |
10-10-2019
Legal drivers such as GDPR and PSD2 in Europe and CDR in Australia are enabling the customer with more ownership and control over its own data. As a r...
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Blog |
23-09-2019
Although almost imperceptibly, the number of data transactions is growing exponentially, meaning data stakeholders – consumers, businesses and institu...
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Blog |
19-07-2019
As the number of digital transactions is growing exponentially, companies who have relevant and frequent digital interactions with their customers com...
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Blog |
04-02-2019
As every interaction becomes a transaction, Open Insurance or API (B2B2C) insurance is being labelled to bank in on this trend. Although that sounds a...
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Blog |
02-11-2018
Data and putting the customer in control over his or her data are crucial elements for any platform strategy, especially in an open ecosystem. For ins...
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Blog |
25-05-2018
“Data, whether it's location-based or behavior-based data, will help provide solutions, whenever and wherever they occur.” – Brett King, author of bre...
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Blog |
28-03-2018
The Insurance sector evolves at a more leisurely pace than many industries, but according to Maarten Bakker, our INNOPAY Sector Lead Insurance, organi...
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Blog |
13-03-2018
Every single day, more than a billion active users share their thoughts, photos, news, videos, memes, and more with friends and connections on Faceboo...
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