Facebook rebrands Calibra as Novi and updates its vision


This week, Facebook announced a rebranding of the Calibra digital wallet into Novi. This follows the recent update of its white paper, which reflects the turbulent discussions with regulators worldwide.

With Libra back in the spotlight, it seems like a good time to reflect on Facebook’s initiative. What is its aim, exactly? The article below is based on an excerpt from our award-winning book Everything Transaction, that was published in 2019. In view of the recently updated vision for Libra and the renaming of Calibra as Novi, this part of the book is now more relevant than ever.

Read the article ‘Libra – A simple currency? Or a first manifestation of the transactional Internet?’

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