INNOPAY’s positive message of how we can work together to assume a shared responsibility for our digital future is continuing to spread. The Dutch trade publication IT-Executive recently featured an interview with INNOPAY’s CEO Shikko Nijland and Founding Partner, Douwe Lycklama. After issuing some cautionary words about the very real risk of data pollution overwhelming the transactional ecosystem in the near future, they go on to explain the importance of collectively developing Digital Sustainability policies to safeguard the future wellbeing of our digital world.
“Digital Sustainability is already on the agenda of public policymakers,” says Douwe, “and we see strong signals that things are beginning to move. We believe that Europe is going to lead the way in finding this different paradigm for the digital economy and creating new regulations.” INNOPAY’s latest market research reveals that business decision-makers are also beginning to see future benefits from Digital Sustainability, and most organisations find it important to demonstrate Digital Corporate Social Responsibility as we move into the next phase of the digital era. Douwe agrees: “Our message to business leaders is this: you don’t need to wait till tomorrow when everybody is doing it. Start now, take small steps, and get ahead of the game.”
Click here to read the interview in full (in Dutch only).